Martha Stewart Living Hustled Off For Over $300 Million
I can only imagine the day someone came to me and offered me, Nosee Rosee , millions for my brand. Yeah, I can only imaging...for now. But how sweet or bitter sweet could it be to hand over your lucrative brand you built from the ground up? Let get into this deal Martha Stewart is set to close in the second half of this year for $353 million dollars...and IF it is worth it. Sequential Brands Group acquired Martha Stewart Living Omnimedia with the idea to reinvent the lifestyle company whose sales have fallen drastically within the past few years from the billions it was once worth. Spearheading this deal is Yehuda Shmidman who has stake in companies like Jessica Simpson , Linen 'n Things , Ellen Tracy and Justin Timberlake 's clothing line Williams Rast . With this deal Shmidman is technically Stewart's boss although Martha will be the brand's chief creative officer, as well as a shareholder and sit on the board of directors. Meaning she will have som...